CIGAR DISCOVERY + HUMIDOR INTELLIGENCE

A SMARTER WAY TO
DISCOVER CIGARS.

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DISCOVER YOUR NEXT FAVORITE.

Explore cigars by what matters to you. Give your guests a more guided way to discover their next favorite—and give your lounge a clearer understanding of what captures their interest.

⌕DISCOVERCIGARS
◈COMPAREDETAILS
★UNDERSTANDINTEREST
The DrawIQ compact tabletop cigar discovery kiosk experience
THE PLATFORM

ONE PLATFORM.
THREE CLEAR BENEFITS.

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Help people find a cigar they will enjoy—and help lounges learn from discovery activity.

A hand selecting a premium cigar from a cedar humidor

DISCOVER

Guide customers toward cigars that fit their taste, strength, and preferred format.

Flavor · Strength · Size · Origin
MAKE CHOOSING EASIER.
Close-up of premium cigar tobacco and construction

UNDERSTAND

Organize cigar details and, where analytics are enabled, learn what customers explore.

Cigar Profiles · Search Signals
TURN ACTIVITY INTO INSIGHT.
Two cigar enthusiasts sharing a conversation in a refined lounge

ENGAGE & IMPROVE

Build a better humidor experience today, with customer connection tools developed around permission and privacy.

Curated Picks · Opt-In Connections
KEEP THE CIGAR EXPERIENCE FIRST.
THE CIGAR DATABASE

KNOW MORE ABOUT
WHAT YOU SMOKE.

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Explore cigar makers, brands, lines, and individual vitolas in one organized catalog.

Profiles can include wrapper, binder, filler, origin, strength, flavor notes, size, ring gauge, and estimated smoke time when verified information is available.

A premium humidor displaying cigar boxes and cigars from a range of manufacturers
THE HUMIDOR, MADE EASIER TO EXPLOREMANUFACTURERS · VITOLAS · CIGAR DETAILS
1

MAKERS & LINES

Explore cigar brands and lines in one organized place.

2

SIZE & FORMAT

Compare vitolas, lengths, and ring gauges within a cigar line.

3

DETAILS THAT MATTER

Review construction, origin, flavor, strength, and estimated smoke time where verified.

The DrawIQ Find Your Perfect Cigar filtering experience
FIND YOUR PERFECT CIGARBUILT FOR DISCOVERY
CIGAR DISCOVERY

FIND YOUR
NEXT FAVORITE.

◆

START WITH WHAT YOU LIKE.

Narrow your options by flavor, strength, wrapper, size, origin, smoke time, and available ratings—without needing to know every cigar by name.

FLAVOR & TASTING NOTESSTRENGTHWRAPPERSIZE & RING GAUGESMOKE TIMEORIGINDRAWIQ RATINGPRICE LEVEL
IN DEVELOPMENT
MY JOURNAL · IN DEVELOPMENT

REMEMBER EVERY
DRAW.

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A PERSONAL CIGAR HISTORY, ON YOUR TERMS.

The planned My Journal experience will let customers record cigars they have smoked, save ratings and tasting notes, and build a personal history over time.

Journal entries are intended to be private by default. Customers would choose whether to publish an individual review; private notes would not automatically become public.

Coming soon: secure accounts, cross-device journal storage, and optional public reviews must be implemented before this feature is available.
The DrawIQ My Journal app screenshot showing a cigar profile, sign-in screen, and private or public review form
MY JOURNAL · CIGAR REVIEWSMY JOURNAL EXPERIENCE
FOR LOUNGE OWNERS · CUSTOMER CONNECTION

THE MARKETING CENTER.

◆

BRING CUSTOMERS BACK FOR THEIR NEXT FAVORITE.

Build targeted email and text campaigns for new customers, active regulars, your most engaged guests, or customers who haven’t visited lately. Share new cigar releases, attach product photos, promote lounge events, and give people a reason to come back.

REQUEST A MARKETING CENTER DEMO →
01CHOOSE YOUR AUDIENCENew · Active · Power · Dormant
02CREATE YOUR CAMPAIGNEmail or SMS, with cigar photos
03BRING THEM BACKNew releases, events, and tailored updates
Illustrative The DrawIQ Marketing Center dashboard showing audience segments, email and text campaign creation, cigar photo attachment, and message preview
THE DRAWIQ · MARKETING CENTERILLUSTRATIVE DASHBOARD PREVIEW · NOT LIVE CAMPAIGN DATA
HUMIDOR INTELLIGENCE

SEE WHAT
CUSTOMERS EXPLORE.

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When real discovery activity is available, it can help owners investigate interest, search gaps, and patterns over time.

THE DRAWIQ / HUMIDOR INTELLIGENCEOWNER DASHBOARD PREVIEW
YOUR HUMIDOR AT A GLANCE

OWNER DASHBOARD

Illustrative preview only—not live lounge analytics.

ILLUSTRATIVE DATA
▦   LAST 30 DAYSEXAMPLE HUMIDOR  ⌄
FLAVOR NOTE LOOKUPS684Example flavor-profile searchesILLUSTRATIVE
EMAILS SENT426Example campaign delivery volumeILLUSTRATIVE
EMAIL OPEN RATE38.6%Example campaign engagementILLUSTRATIVE
CIGAR SEARCHES1,284Example discovery activityILLUSTRATIVE
DISCOVERY ACTIVITYEXAMPLE TREND
HIGHMEDLOW
WEEK 1WEEK 2WEEK 3WEEK 4
POPULAR PROFILESEXAMPLE SIGNALS
CREAMY84
PEPPER69
NUTTY58
CEDAR46

Relative interest shown for demonstration only.

OPPORTUNITIES TO INVESTIGATEEXAMPLE WORK QUEUE
⌕
Unmatched cigar searchesReview what customers searched for without finding a catalog match.
DEMAND GAP
↗
Profiles gaining attentionCompare popular flavor and strength preferences with your current selection.
RISING INTEREST
▤
Inventory worth reviewingWhen sales or inventory data is connected, investigate products that may be moving slowly.
OWNER REVIEW
BUILT FOR HUMIDOR DECISIONSSEARCHES · PREFERENCES · OPPORTUNITIES
MISSED DEMAND

See what customers are looking for when the right match isn't available.

Repeated searches can reveal gaps in your current selection.

SMART TIMING

Know when your customers are most active.

Use peak days and hours to plan promotions, events and featured-cigar campaigns.

ANALYTICSAI INSIGHTSDEMAND SIGNALSOWNER DECISIONS
HOW IT WORKS

THREE STEPS.
CLEARER DISCOVERY.

◆

A simple path from customer preferences to a more informed cigar choice.

Close-up of a customer exploring cigars in a premium humidor
1

START AT THE HUMIDOR

Begin a guided discovery session.

Detailed cigar profile and tobacco information in a warm editorial setting
2

CHOOSE YOUR PREFERENCES

Filter by flavor, strength, wrapper, size, origin, and more.

Premium cigar ready to be enjoyed after comparing options
3

EXPLORE YOUR MATCHES

Compare available profiles and make your own final choice.

Juan Fernandez Jr., Founder & CEO of The DrawIQ smoking a cigar
ABOUT THE FOUNDER

JUAN FERNANDEZ JR.

FOUNDER & CEO

“The heart of cigar culture has always been the experience, the traditions, and the people we share it with. The DrawIQ doesn’t change that—it enhances it by helping you discover the cigars you truly enjoy, for that moment.”

ROOTED IN COMMUNITY. BUILT WITH PURPOSE.

I’m Puerto Rican by descent, a proud father of two, and the founder of The DrawIQ. My background and family are important parts of who I am, and they’ve helped shape the way I approach building a business: with persistence, pride, and a belief that meaningful things are built through hard work.

I’ve put significant time and effort into developing The DrawIQ to help humidor owners bring more clarity to cigar discovery while giving patrons a more thoughtful, welcoming way to explore cigars. The goal isn’t to replace the knowledge or personal connection that make a great lounge special. It’s to support that experience with better information, easier discovery, and tools designed around the needs of both the business and the people who walk through its doors.

The DrawIQ is built on a simple idea: respect the tradition, make the experience easier to navigate, and give the cigar community another useful way to connect with what it enjoys.

Juan Fernandez Jr. signatureFOUNDER & CEOTHE DRAWIQ
LET'S TALK

MAKE YOUR
HUMIDOR SMARTER.

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Tell us about your lounge and what you want to improve. We’ll show you how The DrawIQ may fit.

Your information is sent securely to The DrawIQ. No email app will open.